The story every company needs

Getting to the heart of what makes a company special is a story all businesses need to have in their back pocket. When Paul Gibson and Tegan Martin-Drysdale, co-owners of Red Brick Real Estate Services, approached me, they made it clear they wanted to convey that a different development company had come to town.

Red Brick opened its doors in Edmonton in 2012. Paul and Tegan saw a gap in the housing and retail space being offered in the city and decided to fill it. I worked with Paul and Tegan to define their company — what they stand for, their vision and values, and the legacy they want to build in Edmonton, Alberta and across western Canada.

I fully expect some day I’ll be able to say I knew them when.